< Choose an island on the left.
“We’ve been ready for your arrival since 1966!”
- Over 7 million visitors traveled to Hawaii last year. Over half are comprised of visitors from the US mainland market, staying an average of 9-10 days.
- Visitors from the US Mainland contribute the largest amount of combined spending among all major markets. These visitors contributed over $6 billion of the total $12 billion+ in annual visitor expenditures. Source: HTA
- 8 in 10 westbound visitors read at least one visitor publication. On average, visitors read about three Hawaii-based visitor publications during their stay. This Week Magazines placed #1 in Readership! Source: OmniTrak Group, Inc.
